A baby teething toy with bunny ears made of soft white fabric, attached to a wooden ring with a carved letter 'Q', resting on a chunky knit blanket.

Thistle&Grove

2022

Brand Identity | Product Design | Print

Thistle & Grove is a small business selling unique baby teethers that prides themselves on using all organic materials. With this in mind, as well as the name of the company, olive green was chosen as the brands colour. Green can be found in various elements of nature in different hues, it embodies a cozy, rustic feeling, and represents Thistle & Grove’s sustainable products.

The logo, using a custom typeface, was designed to compliment the brand colour with soft, earthy and comforting tones. The ampersand used within the logo was later utilized in a product design and router cut onto wood teethers.

These product shots feature labels for wood balm tins, paper bags to carry product, business cards and branded products.